How do I add product variations to my online store?

How do I add product variations to my online store?

Sometimes price modifiers and additional images are not enough to differentiate your products. Product variations can help you assign different images for every product option in your store, as well as to track the stock of options like sizes.

Understanding Variations
Each possible set of options for a particular product is a variation for that product. For example, a t-shirt that comes in two sizes (small and medium) and two colors (yellow and gray) has four variants:



Using Variations
Variations help organize your store into separate nested products. With the Product Variations feature, you can:
  1. Upload separate images to each of the variants (frequently used for apparel and shoes)
  2. Automatically adjust prices with customer selections
  3. Track inventory with unique SKUs to prevent overselling
  4. Adjust weight to get more precise shipping rates at checkout

Create Options
Add options like colors and sizes to a product so that customers can choose them on the product page.

Select a product to edit it. Navigate to the Options tab and create two options (size and color) by selecting “+ Add New Option”. Use the Drop-down menu and Radio Button options to create variations. Add the selection values to every option by selecting “+ Add New Selection”. In our example, we added “Small” and “Medium” for the “Size” option, and “Blue” and “Black” for “Color”. 



Create Variations
Combine options into variations so you can assign these variations their own price, SKU, stock quantity, image, weight, volume discounts, sale prices, and UPC codes.

Navigate to the Variations tab. Select “+ New Variation”.



Select the color and size for this variation.



Set the SKU, Price, and Weight for the variation. Set the stock of the product variant. Select “Manage”, and set the number in stock and the quantity for the low stock notifications. Select “Ok”.



Repeat the steps for all necessary variations. 



Set the stock of the base product to Unlimited. Select “Save”. 



Customers can now choose from options and see corresponding pictures while browsing. This is how variations look in the store front.

Note: We do not recommend using price modifiers when you create variants with fixed prices. It’s better to set separate prices for each variation.
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